---
title: Screen Time Is on the Rise in America. Why Isn’t Your Traffic?
description: While Americans are spending more time online streaming, surfing the ‘net, and scrolling through social media, it's getting increasingly difficult for brands to be noticed or heard.
image: https://blog.cleriti.com/hubfs/American-Internet-Usage.jpg
---

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# Resources

## Thinking with Cleriti

We're always thinking, discovering and sharing our knowledge of how to connect with customers in the digital age. Here we share some of those thoughts.

- Aug 23, 2018
- By [Emily Inman](https://blog.cleriti.com/author/emily-inman)
- In [Content Marketing](https://blog.cleriti.com/topic/content-marketing), [Digital Marketing](https://blog.cleriti.com/topic/digital-marketing)

# Screen Time Is on the Rise in America. Why Isn’t Your Traffic?

![Screen Time Is on the Rise in America. Why Isn’t Your Traffic?](https://blog.cleriti.com/hubfs/American-Internet-Usage.jpg)

There’s no getting around it: the market is awash in content.

While Americans are spending more time online streaming, surfing the ‘net, and scrolling through social media, it's getting increasingly difficult for brands to be noticed or heard.

![infographic-screentime-traffic](https://blog.cleriti.com/hs-fs/hubfs/infographic-screentime-traffic.jpg?width=2048&name=infographic-screentime-traffic.jpg)

 The consumer-driven Internet isn't going away which means content consumption will continue to grow right along with the world's population. But it’s going to take the right approach to make sure your content rises above the digital noise.

[![WhitepaperCTA](https://no-cache.hubspot.com/cta/default/160303/aafc50c7-a918-4956-a6c5-d6b7a8e08834.png)](https://cta-redirect.hubspot.com/cta/redirect/160303/aafc50c7-a918-4956-a6c5-d6b7a8e08834)

###### CATEGORIES

- [Marketing Strategy and Planning (210)](https://blog.cleriti.com/topic/marketing-strategy-and-planning)
- [Content Marketing (138)](https://blog.cleriti.com/topic/content-marketing)
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