--- title: Resources | Cleriti | Keri Witman description: Keri Witman is an innovative digital marketing leader with proven ability to drive growth and improve ROI. Her exceptional skills in business development, strategic planning, and multichannel marketing executions have been instrumental in transforming Cleriti into a full-service digital agency. --- [![Cleriti Logo](https://blog.cleriti.com/hs-fs/hubfs/2018_Redesign/_Global_Elements/cleriti-logo-2.png?width=410&name=cleriti-logo-2.png "cleriti-logo") ](https://www.cleriti.com) [**](https://blog.cleriti.com/author/keri-witman#) - - [**](https://twitter.com/cleriti) - [**](https://www.linkedin.com/company/cleriti/) [![cleriti-logo-2.png](https://blog.cleriti.com/hs-fs/hubfs/2018_Redesign/_Global_Elements/cleriti-logo-2.png?width=410&name=cleriti-logo-2.png "cleriti-logo-2.png")](https://www.cleriti.com) ** - - [**](https://twitter.com/cleriti) - [**](https://www.linkedin.com/company/cleriti/) ![](https://blog.cleriti.com/hubfs/2018_Redesign/_Global_Elements/DT-subpage-header.jpg) ![](https://blog.cleriti.com/hubfs/2018_Redesign/_Global_Elements/SP-subpage-header.jpg) # Resources ## Thinking with Cleriti We're always thinking, discovering and sharing our knowledge of how to connect with customers in the digital age. Here we share some of those thoughts. - [![Measuring Success: The Importance of Having the Right KPIs](https://blog.cleriti.com/hubfs/Screen%20Shot%202019-05-28%20at%2012.56.36%20PM.png) ](https://blog.cleriti.com/measuring-success-the-importance-of-having-the-right-kpis) - May 28, 2019 ## [Measuring Success: The Importance of Having the Right KPIs](https://blog.cleriti.com/measuring-success-the-importance-of-having-the-right-kpis) [Read More >](https://blog.cleriti.com/measuring-success-the-importance-of-having-the-right-kpis) - [![Your Website - Your Digital Storefront](https://blog.cleriti.com/hubfs/Q2%20Blog%20Image%20advertisement-awesome-background-1051747.jpg) ](https://blog.cleriti.com/your-website-your-digital-storefront) - May 14, 2019 ## [Your Website - Your Digital Storefront](https://blog.cleriti.com/your-website-your-digital-storefront) [Read More >](https://blog.cleriti.com/your-website-your-digital-storefront) - [![Natural Language Processing](https://blog.cleriti.com/hubfs/79192195_l.jpg) ](https://blog.cleriti.com/natural-language-processing) - Jun 6, 2018 ## [Natural Language Processing](https://blog.cleriti.com/natural-language-processing) [Read More >](https://blog.cleriti.com/natural-language-processing) - [![Introduction to AI Marketing Tools](https://blog.cleriti.com/hubfs/43292044_l.jpg) ](https://blog.cleriti.com/introduction-to-ai-marketing-tools) - May 8, 2018 ## [Introduction to AI Marketing Tools](https://blog.cleriti.com/introduction-to-ai-marketing-tools) [Read More >](https://blog.cleriti.com/introduction-to-ai-marketing-tools) - [![AI in the Digital Marketing Landscape](https://blog.cleriti.com/hubfs/30730746_l.jpg) ](https://blog.cleriti.com/ai-in-digital-marketing) - Apr 12, 2018 ## [AI in the Digital Marketing Landscape](https://blog.cleriti.com/ai-in-digital-marketing) [Read More >](https://blog.cleriti.com/ai-in-digital-marketing) - [![Having the Wrong Goals Can Be as Bad as the Wrong Plan](https://blog.cleriti.com/hubfs/36163330_l.jpg) ](https://blog.cleriti.com/wrong-goals-bad-as-wrong-plan) - Mar 6, 2018 ## [Having the Wrong Goals Can Be as Bad as the Wrong Plan](https://blog.cleriti.com/wrong-goals-bad-as-wrong-plan) [Read More >](https://blog.cleriti.com/wrong-goals-bad-as-wrong-plan) - [![Your Marketing Strategy Is a Bridge. Don't Try to Repair It Piecemeal](https://blog.cleriti.com/hubfs/47114400_l.jpg) ](https://blog.cleriti.com/your-marketing-strategy-is-a-bridge.-dont-try-to-repair-it-piecemeal) - Feb 21, 2018 ## [Your Marketing Strategy Is a Bridge. Don't Try to Repair It Piecemeal](https://blog.cleriti.com/your-marketing-strategy-is-a-bridge.-dont-try-to-repair-it-piecemeal) [Read More >](https://blog.cleriti.com/your-marketing-strategy-is-a-bridge.-dont-try-to-repair-it-piecemeal) - [![5 People You Need on Your Content Marketing Team](https://blog.cleriti.com/hubfs/2017/people-you-need-on-your-content-marketing-team.jpg) ](https://blog.cleriti.com/people-you-need-on-your-content-marketing-team) - Jun 28, 2017 ## [5 People You Need on Your Content Marketing Team](https://blog.cleriti.com/people-you-need-on-your-content-marketing-team) [Read More >](https://blog.cleriti.com/people-you-need-on-your-content-marketing-team) ###### CATEGORIES - [Marketing Strategy and Planning (210)](https://blog.cleriti.com/topic/marketing-strategy-and-planning) - [Content Marketing (138)](https://blog.cleriti.com/topic/content-marketing) - [Social Media and Digital Marketing (87)](https://blog.cleriti.com/topic/social-media-and-digital-marketing) - [Website Design and SEO (83)](https://blog.cleriti.com/topic/website-design-and-seo) - [Inbound Marketing (15)](https://blog.cleriti.com/topic/inbound-marketing) ###### LATEST POSTS We know what it takes to create meaningful connections with customers. Subscribe to our newsletter and start thinking with Cleriti. ![](https://blog.cleriti.com/hubfs/2018_Redesign/_Global_Elements/DT-footer-email-signup.jpg) ![](https://blog.cleriti.com/hubfs/2018_Redesign/_Global_Elements/SP-footer-email-signup.jpg) - (513) 399-6333 / (866) 235-0932 - [inquiry@cleriti.com](mailto:keri@cleriti.com) - 205 W. Fourth St. Suite 1250 Cincinnati, OH 45202 © Copyright 2026 Cleriti. All Rights Reserved. [Careers](https://www.cleriti.com/cleriti-careers)| [Contact Us](https://www.cleriti.com/contact-us)| [Privacy](https://www.cleriti.com/privacy-policy)| [Terms of Service ](https://www.cleriti.com/terms-of-service)