--- title: Resources | Cleriti | Emily Inman (3) description: Emily is a certified inbound marketer and senior content strategist at Cleriti. She combines writing experience with marketing techniques to develop content that engages readers. A home design enthusiast and amateur baker, she splits her free time between planning her next DIY project and experimenting with new recipes. (3) --- [![Cleriti Logo](https://blog.cleriti.com/hs-fs/hubfs/2018_Redesign/_Global_Elements/cleriti-logo-2.png?width=410&name=cleriti-logo-2.png "cleriti-logo") ](https://www.cleriti.com) [**](https://blog.cleriti.com/author/emily-inman/page/3#) - - [**](https://twitter.com/cleriti) - [**](https://www.linkedin.com/company/cleriti/) [![cleriti-logo-2.png](https://blog.cleriti.com/hs-fs/hubfs/2018_Redesign/_Global_Elements/cleriti-logo-2.png?width=410&name=cleriti-logo-2.png "cleriti-logo-2.png")](https://www.cleriti.com) ** - - [**](https://twitter.com/cleriti) - [**](https://www.linkedin.com/company/cleriti/) ![](https://blog.cleriti.com/hubfs/2018_Redesign/_Global_Elements/DT-subpage-header.jpg) ![](https://blog.cleriti.com/hubfs/2018_Redesign/_Global_Elements/SP-subpage-header.jpg) # Resources ## Thinking with Cleriti We're always thinking, discovering and sharing our knowledge of how to connect with customers in the digital age. Here we share some of those thoughts. - [![Need an Easy Fix for Your B2B Marketing Automation? Remember You're Talking to a Person.](https://blog.cleriti.com/hubfs/2017/b2b-marketing-automation.jpg) ](https://blog.cleriti.com/easy-fix-for-b2b-marketing-automation) - May 18, 2017 ## [Need an Easy Fix for Your B2B Marketing Automation? Remember You're Talking to a Person.](https://blog.cleriti.com/easy-fix-for-b2b-marketing-automation) [Read More >](https://blog.cleriti.com/easy-fix-for-b2b-marketing-automation) - [![The Era of AI Is Taking Marketing Automation out of the Stone Age](https://blog.cleriti.com/hubfs/2017/take-automation-out-of-the-stone-age.jpg) ](https://blog.cleriti.com/take-marketing-automation-out-of-the-stone-age) - May 10, 2017 ## [The Era of AI Is Taking Marketing Automation out of the Stone Age](https://blog.cleriti.com/take-marketing-automation-out-of-the-stone-age) [Read More >](https://blog.cleriti.com/take-marketing-automation-out-of-the-stone-age) - [![Personas, Automation and Other Strategies Most Marketers Get Wrong](https://blog.cleriti.com/hubfs/2017/marketers-get-these-strategies-wrong.jpg) ](https://blog.cleriti.com/personas-automation-and-other-strategies-marketers-get-wrong) - May 4, 2017 ## [Personas, Automation and Other Strategies Most Marketers Get Wrong](https://blog.cleriti.com/personas-automation-and-other-strategies-marketers-get-wrong) [Read More >](https://blog.cleriti.com/personas-automation-and-other-strategies-marketers-get-wrong) - [![5 Marketing Tactics You Need to Stop Doing](https://blog.cleriti.com/hubfs/2017/5-bad-marketing-habits.jpg) ](https://blog.cleriti.com/5-marketing-tactics-you-need-to-stop-doing) - Feb 8, 2017 ## [5 Marketing Tactics You Need to Stop Doing](https://blog.cleriti.com/5-marketing-tactics-you-need-to-stop-doing) [Read More >](https://blog.cleriti.com/5-marketing-tactics-you-need-to-stop-doing) - [![Directing Content Creation with Buyer Personas](https://blog.cleriti.com/hubfs/Cleriti%20Q4%202016%20Blog%20Images-1.png) ](https://blog.cleriti.com/infographic-guide-directing-content-creation-with-buyer-personas) - Jan 4, 2017 ## [Directing Content Creation with Buyer Personas](https://blog.cleriti.com/infographic-guide-directing-content-creation-with-buyer-personas) [Read More >](https://blog.cleriti.com/infographic-guide-directing-content-creation-with-buyer-personas) - [![3 Reasons Healthcare Services Need Consistent Inbound Marketing Campaigns](https://blog.cleriti.com/hubfs/q4-9.jpg) ](https://blog.cleriti.com/3-reasons-healthcare-services-need-consistent-inbound-marketing-campaigns) - Dec 16, 2016 ## [3 Reasons Healthcare Services Need Consistent Inbound Marketing Campaigns](https://blog.cleriti.com/3-reasons-healthcare-services-need-consistent-inbound-marketing-campaigns) [Read More >](https://blog.cleriti.com/3-reasons-healthcare-services-need-consistent-inbound-marketing-campaigns) - [![Here's What Happens When You Don't Blog for a Month](https://blog.cleriti.com/hubfs/Cleriti%20Q4%202016%20Blog%20Images%20(1).jpg) ](https://blog.cleriti.com/when-you-dont-blog-for-a-month) - Oct 26, 2016 ## [Here's What Happens When You Don't Blog for a Month](https://blog.cleriti.com/when-you-dont-blog-for-a-month) [Read More >](https://blog.cleriti.com/when-you-dont-blog-for-a-month) - [![5 Basics That Are Left Out of Most Marketing and Sales Strategies Today](https://blog.cleriti.com/hubfs/5.18.16_Cleriti_Blog_Image.png) ](https://blog.cleriti.com/5-basics-that-are-left-out-of-most-marketing-and-sales-strategies-today) - May 18, 2016 ## [5 Basics That Are Left Out of Most Marketing and Sales Strategies Today](https://blog.cleriti.com/5-basics-that-are-left-out-of-most-marketing-and-sales-strategies-today) [Read More >](https://blog.cleriti.com/5-basics-that-are-left-out-of-most-marketing-and-sales-strategies-today) - [![No Benefit, No Business: 10 Examples of Effective Customer-Focused Marketing Strategies](https://blog.cleriti.com/hubfs/LOVE_YOUR_CUSTOMERS.png) ](https://blog.cleriti.com/no-benefit-no-business-10-examples-of-effective-customer-focused-marketing-strategies) - Jan 27, 2016 ## [No Benefit, No Business: 10 Examples of Effective Customer-Focused Marketing Strategies](https://blog.cleriti.com/no-benefit-no-business-10-examples-of-effective-customer-focused-marketing-strategies) [Read More >](https://blog.cleriti.com/no-benefit-no-business-10-examples-of-effective-customer-focused-marketing-strategies) - [![2 Hang-ups that Can Stop B2B Healthcare Companies from Rocking Social Media](https://blog.cleriti.com/hubfs/images/Blog_Images/B2B_Healthcare_Social_Media.jpg) ](https://blog.cleriti.com/2-hang-ups-that-can-stop-b2b-healthcare-companies-from-rocking-social-media) - Dec 2, 2015 ## [2 Hang-ups that Can Stop B2B Healthcare Companies from Rocking Social Media](https://blog.cleriti.com/2-hang-ups-that-can-stop-b2b-healthcare-companies-from-rocking-social-media) [Read More >](https://blog.cleriti.com/2-hang-ups-that-can-stop-b2b-healthcare-companies-from-rocking-social-media) ###### CATEGORIES - [Marketing Strategy and Planning (210)](https://blog.cleriti.com/topic/marketing-strategy-and-planning) - [Content Marketing (138)](https://blog.cleriti.com/topic/content-marketing) - [Social Media and Digital Marketing (87)](https://blog.cleriti.com/topic/social-media-and-digital-marketing) - [Website Design and SEO (83)](https://blog.cleriti.com/topic/website-design-and-seo) - [Inbound Marketing (15)](https://blog.cleriti.com/topic/inbound-marketing) ###### LATEST POSTS We know what it takes to create meaningful connections with customers. 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